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Social Media Coordinator - Hyderabad,TS

This job posting is no longer active.

Location: Hyderabad, TS, India
Date Posted: Apr 25, 2021
Category: Human Resources & Payroll
Job ID: 70725

Job Description


We are looking for a creative, experienced Social Media Coordinator to join our team and help our social accounts improve reach and engagement. You will be responsible for conducting research on our target audience, developing KPIs, and designing social campaigns and a social media strategy that will help us reach our goals. Excellent communication skills are a must, as you will be working with multiple teams to ensure cohesiveness in all the text, image, and video content created for our platforms.

Social Media Coordinator Responsibilities

  • Research the preferences of the target audience
  • Discover any current trends that may be applicable
  • Develop, implement, and manage our strategy for each social media platform
  • Create engaging content in text, image, and video format
  • Design social media posts that will sustain the curiosity of readers and create a buzz around any new products or services, and employer brand
  • Collaborate with designers on creating informative, attractive content
  • Measure all web traffic and post performance/reach
  • Define social media KPIs
  • Ensure maximum effectiveness by staying up-to-date with any changes on all social platforms
  • Train co-workers on how to use social media in a beneficial way
  • Ensure cohesiveness between coworkers on social platforms
  • Report on online feedback,reviews from customers, and engage commenters on social media
  • Create an optimal schedule for posting, considering both customer engagement metrics as well as web traffic
  • Oversee the layout of all social media accounts
  • Suggest new methods to attract prospective candidates, such as competitions or promotions
  • Use social media marketing tools to improve efficiency and manage all accounts effectively
  • Communicate with both industry professionals and social media influencers to create a strong social network


Social Media Coordinator Requirements

  • Under Graduation / Graduation / Post Graduation in any field
  • Previous experience working as a Social Media Coordinator or in a similar role
  • Knowledge and expertise with multiple social media platforms, including Facebook, Twitter, LinkedIn, Pinterest, Instagram, Indeed, Glassdoor, and TikTok
  • Previous experience doing audience research and buyer persona research
  • Ability to deliver creative text, image, and video content
  • Familiar with marketing channels and online marketing strategies
  • Familiar with web design and publishing
  • Ability to grasp future digital technology trends and act on them proactively
  • Ability to multitask
  • Strong analytical skills
  • Excellent communication skills
  • Critical thinker
  • Excellent time-management skills
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